Recognize that giveaway items server as silent ambassadors, reinforcing ur
Expert Identity -- choose 'em carefully!
Susan FriedMann

Start working on ur success story online. Talk to Xpress Social now.

There is no black magic to successfully attracting customers via the web.
Rand Fishkin

When u break down all the fluff, there are 2 ways to promote & market ur biz: dumber, slower & expensive - or smarter, faster & cheaper.
David SiteMan Garland

It no longer makes economic sense to send an advertising message
to the many in hopes of persuading the few.
M. Lawrence Light.

What we really need is a mindset shift that will make us
relevant to today's consumers, a mindset shift frm 'telling & selling' to
building relationships.
Jim Stengel

Once u've ur qstns & stories, map 'em 2 the buying process - just as ur prospect will experience 'em.
Ardath Albee

In this age of microbloggin & 2-second sound bites, almost
no one has the attention span/time, to read more than few sentences.
Tim Frick.

1 way to sell a consumer something in the future is simply
to get their permission in advance.
Seth Godin.

Those who build & perpetuate mediocrity are motivated more by the fear
of being left behind.
Jim Collins.

Good is the enemy of great. The vast majority of good companies
remain just that -good but nt great.
Jim Collins.

Be passionate abt the culture & the biz, & remain positive, bcoz it inspires others.
Barry Libert.

Therez a lot of fear-mongering abt "losing control" of ur brand
online, when, in fact, u've got control over as much as u
always have: how u present ur biz & how u act.
Jay Baer & Amber Naslund.

Companies need connections to their markets to create long-term loyalty.
Charlene Li & Josh Bernoff

By listening, marketing will re-learn hot to talk.
Doc Searls & David Weinberger.

5 Ways to Use Google+ to Improve Your Search Engine Optimization
http://ow.ly/8jQeO

Until Facebook came along, there was hardly anywhere on the
public Internet where u'd to operate with ur real name.
David Kirkpatrick.

3 New YouTube Changes and What They Mean for Businesses
http://ow.ly/8gAqL

Companies need to lighten up & take themselves less seriously.
They need to get a sense of humor.

How to Create a Viral Sweepstakes With Social Media
http://ow.ly/8jQ7k

How to Create a Viral Sweepstakes With Social Media
http://ow.ly/8jQ7k

For many biz, the fear behind their social media reluctance isnt
just fear of failure but of blame & accountability -- both individual & collective.
Jay Baer & Amber Naslund

Ranking Tools: This Week in Social Media
http://ow.ly/8g8LR

Money follows passion -- not the other way around.
David Siteman Garland

30 Social Media Predictions for 2012 From the Pros
http://ow.ly/8g8Bw

Money follows passion -- not the other way around.
David Siteman Garland

Snap It, Tag It, Share It With China's First Travel Journal App, Coming Soon
http://ow.ly/8gACb

Take 2 ideas & put'em together to make one new idea. After all, watz
a Snuggie but the mutation of a blanket & a robe?
Jim Kukral

How to Use Content to Increase Your Sales
http://ow.ly/8epHK

When all u've got is a hammer, bas service looks like a nail.
Doc Searls

4 Steps to Create a Social Listening Strategy
http://ow.ly/8epHg

Ur organization is becoming hyperlinked. Whether u like it or not. Itz bottom-up; itz unstoppable.

Podcasting for Business: What You Need to Know
http://ow.ly/8cCVl

Authenticity, honesty, & personal voice underlie much of what's successful on the web.
Rick Levine

7 Reasons to Rethink Your Blogging Strategy: New Research
http://ow.ly/8cCU0

Already, companies that speak in the languages of the pitch,
the dog-and-pony show, are no longer speaking to anyone.
The Cluetrain Manifesto

10 Ways to Add Facebook Functionality to Your Website
http://ow.ly/8cCT7

This video explains SOPA and PIPA very well... What do you think? http://ow.ly/8ztdT

By publishing content that shows buyers u understand their
problems & can show them how to solve them, u build credibility.
Ardath Albee

3 Ways to Use YouTube to Drive Traffic to Your Website
http://ow.ly/8cCRW

I can take what I learnt from writing articles, educate a
new audience with a new channel, & leapfrog other companies
who r nt embracing this now.
Brian J Carroll

How to Use Social Partnerships to Amplify Your Marketing
http://ow.ly/8cCQD

SocialFolders Is Like Dropbox for Social Media
http://ow.ly/8g9LS

6 Steps for Protecting Corporate Reputation in the Social Media Age
http://ow.ly/8g8no

6 Tips For Building a High Quality Blog Following
http://ow.ly/8g8kN

Traditional methods of sales prospecting are grossly inefficient.
Jill Konrath

LinkedIn Polls: This Week in Social Media
http://ow.ly/8cCPA

Lieberman Calls on Twitter to Block Taliban Accounts
http://ow.ly/8fcTF

StumbleUpon's Most Popular Searches and Links of 2011
http://ow.ly/8fcSJ

Keep ur eye out for hot topics & trends. The media constantly looking 4 timely stories.
Jim Kukral

10 Tips for Promoting Your Events With the New LinkedIn Events Tool
http://ow.ly/8cCOx

Bud Light Searches Facebook for a 'Correspondent' to Cover Super Bowl
http://ow.ly/8fd5G

The Top 10 Brand Pages on Google+
http://ow.ly/8fd6R

Find Out What's Happening Around You With LBS News App News 2km
http://ow.ly/8gAyt

How to Build an Effective Google+ Brand Strategy
http://ow.ly/8g99S

On Facebook, Obama Has The Most Fans, Ron Paul The Highest “Viral Reach”
http://ow.ly/8g94J

Facebook Timeline Doesn't Show in Internet Explorer 7
http://ow.ly/8g8yE

Reddit's Guide to Fitness Dishes Out Diet and Exercise Tips [INFOGRAPHIC]
http://ow.ly/8g8to

Kidney Donors Find Matches on Facebook
http://ow.ly/8g8e3

Twitter's 15 Major Milestones in 2011
http://ow.ly/8fcS8

Pinterest: A Beginner's Guide to the Hot New Social Network
http://ow.ly/8fcRt

The future of biz is social.
Barry Libert

Top 10 Facebook Apps for Fan Engagement and Building Community
http://ow.ly/8cCNu

You Know Your Klout Score. What's Your Kred Score?
http://ow.ly/8fd54

Facebook Names Top Games of 2011
http://ow.ly/8fd4D

Twitter Is 2011's Most-Buzzed About Social Network
http://ow.ly/8fdsx

Is Google+ Really a Social Media Game Changer?
http://ow.ly/8fdpW

Dwolla Loans Users $500 to Make Instant Payments Through Facebook and Twitter
http://ow.ly/8fdoT

Consumers Not Turning to Social Media Sites for Local Business Info [STUDY]
http://ow.ly/8fdnX

Britney Spears Becomes First Google+ User to Reach 1 Million Followers - Back in 2011
http://ow.ly/8fdkp

How to Earn Trust and Reputation in Social Media
http://ow.ly/8fddj

Twitter Handle Heads to Court, Will Decide Who Owns Followers
http://ow.ly/8fcQS

Facebook Status Update Saves Woman, Child in Hostage Situation
http://ow.ly/8fcQ2

Holding back technology to preserver broken biz models is like
allowing blacksmiths to veto the internal combustion engine in
order to protect their horseshoes.
Don Tapscott & Anthony D Williams

4 Blogger Tools for Breaking Your Writing Block
http://ow.ly/8cCJp

Why Real-World Socializing Is the Next Big Thing for Social Media
http://ow.ly/8fd4a

How Facebook Conquered the Social Web in 2011
http://ow.ly/8fd3v

White House Uses 40dollars Twitter Campaign to Influence Payroll Tax Debate
http://ow.ly/8fdbP

Here's How Twitter Got Big [VIDEO]
http://ow.ly/8fdb9

Digg Makes Sharing Its Links to Facebook Automatic
http://ow.ly/8fdaw

Study Shows Tweeps are More Likely to Follow Journalists Than News Organizations
http://ow.ly/8fd9v

Facebook Ads Keep Facebook 'Free'
http://ow.ly/8fd8F

Global Hotels, Broken Down By Social Media Rewards [INFOGRAPHIC]
http://ow.ly/8fcXq

Google+ Now Up to 62 Million Users, Adding 625,000 a Day [REPORT]
http://ow.ly/8fcMj

Infinity Blade 2 Teases Big Update to Make App Go Social
http://ow.ly/8fcLA

Marketing isnt magic. Therez a science to it.
Dan Zarella

Introducing the Networking Clubs From Social Media Examiner
http://ow.ly/8cCHY

How Tech and Social Media Companies Cashed Out in 2011
http://ow.ly/8fcUB

3 New Ways to Connect With Content That Interests You
http://ow.ly/8fcWc

The Four Key Agency Ingredients to Inbound Marketing Success [SPONSORED]
http://ow.ly/8fcZt

5 Ways to Win at Website Localization
http://ow.ly/8fd04

Facebook and iPhone Lead Way on Klout's Top Topics of 2011 Lists [INFOGRAPHIC]
http://ow.ly/8fd2U

Facebook Suggested Events Predicts Where You'll Want to Go (Back in 2011)
http://ow.ly/8fd1C

7 Ways Businesses Can Get More Social With SlideShare
http://ow.ly/8fd0U

Delete Your Tweets For Good with 'TwitWipe'
http://ow.ly/8fcYH

Just Did It: Nike Finally Opens a Twitter Account
http://ow.ly/8eYMg

5 Steps for Finding New Customers
http://ow.ly/8eYKu

V R all learning here; the best listeners will end up the smartest.
Charlene Li & Josh Bernoff

12 Google+ Marketing Tips From the Pros
http://ow.ly/8cCGE

The Pros & Cons of Google+ for Small Business
http://ow.ly/8eZ8E

Twitter 2012: Bigger and More Ads
http://ow.ly/8eZ1l

Gamer Proposes to Girlfriend in Crime City on Google+
http://ow.ly/8eYXB

13 Location-Based Marketing Tips for Entrepreneurs
http://ow.ly/8eYUD

Klout CEO Reveals How to Leverage Score for Fame, Fortune, Perks
http://ow.ly/8eYVj

How to Launch a Social Ambassador Campaign
http://ow.ly/8eYSB

Facebook Timeline vs. Old Profiles: How People View Them Differently [STUDY]
http://ow.ly/8eYRK

The Biggest New Year's Eve Events on Facebook [INFOGRAPHIC]
http://ow.ly/8eYOG

PapayaMobile Launches “The Games Academy,” An Accelerator For Mobile, Social Game Devel...
http://ow.ly/8eYqE

Choosing Your Airline Seat Based On Your Social Network
http://ow.ly/8eYpK

From 6 degrees to Friendster to Facebook, social networking
has become a familiar & ubiquitous part of the Internet.
David Kirkpatrick

5 Twitter Changes and How to Make the Most of Them
http://ow.ly/8cCEv

10 Best Spoof Twitter Accounts of 2011
http://ow.ly/8eYHn

2011 Told Through Twitter - Year in Review
http://ow.ly/8eYFo

Facebook Timeline Is Basically Your Digital Resume
http://ow.ly/8eYCN

YouTube in 2011: How Its Busy Year Affects You
http://ow.ly/8eYAN

Help me nix the window shadows in Lion
http://ow.ly/8eYwz

Quickly Tag Photos With Locations, Assist Ad Targeting With Facebook’s New Timeline Map
http://ow.ly/8eYt8

Did You Review Your Whole Facebook Timeline Before Publishing It?
http://ow.ly/8eYs7

Salesforce Buys Social Performance Platform Rypple; Will Launch ‘Human Capital Manageme...
http://ow.ly/8eYra

How To Found, Grow, and Sell A Social Good Startup (TCTV)
http://ow.ly/8eYi0

Now At 1.4M Members, Fab.com Turns Up The Social With A ‘Live Feed’
http://ow.ly/8eYiY

Effective engagement is inspired by the empathy that develops simply by being human.
Brian Solis

5 Ways to Keep Your Facebook Page Secure
http://ow.ly/8cCCW

Microsoft Launches So.cl As A Social Network For Students
http://ow.ly/8eYoS

SocialFolders Is A Directory For All Of Your Social Content On The Web
http://ow.ly/8eYn6

Giftmeo Debuts Social Group Gifting Service - Back in 2011
http://ow.ly/8eYmh

Zoho CRM Gets A UI Makeover, Adds LinkedIn Integration
http://ow.ly/8eYlR

VerticalResponse Buys Social Media Marketing Technology Startup Roost
http://ow.ly/8eYkX

Harvard Study: Social Networks Do Little To Influence Taste And Interests
http://ow.ly/8eYhy

Mozilla And Google Extend Default-Search Agreement For Another Three Years
http://ow.ly/8eYgR

FixYa Upgrades Its Q&A Service For Product Issues With Gamification And Some Realtime D...
http://ow.ly/8eYg9

Zendesk Ramps Up Social In Customer Support Platform With Facebook Integration
http://ow.ly/8eY5F

App.net Now Helps Mobile Developers Spruce Up Their Facebook Pages
http://ow.ly/8eY35

Think like a customer.
Paul Gillin

How Small Businesses Should Adapt to Social Media
http://ow.ly/8cCBf

Circles Volume Slider Differentiates Google+ As The Social MacroNetwork
http://ow.ly/8eYfi

Social Music Community Beatrobo Makes Sharing And Listening To Songs With Friends Easy,...
http://ow.ly/8eYeu

BrandMyMail Lets You Customize Gmail With Social Media Updates
http://ow.ly/8eYd0

When Did You Tweet That? Twistory Improves Google Calendar Support
http://ow.ly/8eYcm

BestVendor Raises $3M For Work App Recommendation Platform
http://ow.ly/8eYbd

Saudi Prince Pumps $300 Million Into Twitter - Back in 2011
http://ow.ly/8eYaG

The Top Political Stories On Facebook In 2011 Were Sensationalized, Polarized And Mostl...
http://ow.ly/8eY7x

RadiumOne Buys Mobile Photo Sharing App Developer Focal Labs
http://ow.ly/8eY6q

Hyper-Local Ad Targeting Startup PlaceIQ Raises $4.2 Million And Moves To New York City
http://ow.ly/8eY0V

Lightbox App Debuts New Photo Journal: It’s A Lazy Man’s Tumblr
http://ow.ly/8eXZz

U've probably got a device on u that can shoot decent video, so watz stopping u?
Capture & share some moments.
Steve Garfield

How Ideas Spread With Social Media
http://ow.ly/8cCA5

Travel Rewards Redemption Company ezRez Buys Social Loyalty Check-In App Topguest
http://ow.ly/8eY2C

Gowalla Went For $3M In Facebook Shares, And Many Investors Were Cool With That
http://ow.ly/8eY1X

The Real Reason Twitter Employees Are Leaving—So They Can Sell Their Stock
http://ow.ly/8eY1x

Study: 3 Out of Every 4 Social Network Minutes are Spent on Facebook
http://ow.ly/8f1qm

Urbanspoon Adds Check-ins With New “Dineline” Feature For iPhone
http://ow.ly/8eXYf

Social Censorship in India: Much Ado About Nothing
http://ow.ly/8eXVi

The New Twitter Brand Pages, With Bold Banners And Pinned Videos
http://ow.ly/8eXUX

With $2 Million In Funding, Senzari Prepares To Take On Pandora
http://ow.ly/8eX91

How Zynga Stacks Up To Japan’s Social Gaming Giant, GREE (Hint: It Is Less Profitable)
http://ow.ly/8eX8q

Understand the key factors in the math behind viral marketing, &
use those to figure out what it takes to get viral growth.
David Skok

8 Small Business Social Media Tips From the Pros
http://ow.ly/8cCyK

Facebook To Launch A Subscribe Button For Websites
http://ow.ly/8eXSP

The Hottest Israeli Investment In Years Is A Facebook Performance Marketing Platform
http://ow.ly/8eXRn

comScore And Buddy Media Team Up To Offer In-Depth Social Media Analytics To Brands
http://ow.ly/8eXQz

Google+ To Take On Foursquare With Upcoming “Check-in Offers” Feature
http://ow.ly/8eXPt

Behind A Big Data Veteran, GoingOn Brings A Next-Gen Social Platform To Academia
http://ow.ly/8eXNM

Secure.me Launches Social Privacy Monitoring Tool For The World After Gaining A Foothol...
http://ow.ly/8eXMz

Gowalla Versus Foursquare: Why Pretty Doesn’t Always Win
http://ow.ly/8eXLA

New Content Sharing Network Spling Launches, Announces $400K Series A
http://ow.ly/8eXKU

Video: Zynga CEO Mark Pincus Pitches IPO To Investors (look back at 2011 )
http://ow.ly/8eX7b

Facebook, Google, Apple And Rackspace Rated Best Places To Work in 2012
http://ow.ly/8eX5Y

Smartphones are reinventing the connection between companies & their customers.
Rich Miner.

This Online Coding Contest Could Get You a Job Interview With Facebook, Apple and Amazon
http://ow.ly/8jQ25

Sony Combines Social and Local for Successful Product Launch
http://ow.ly/8cCwy

The Top Twitter Hashtags Of 2011
http://ow.ly/8eXIY

Intuit Now Allows Businesses To Create E-Commerce Storefronts On Facebook
http://ow.ly/8eXI3

LiveLead Lets You Share And Watch YouTube Videos With Your Facebook Friends In Real-Time
http://ow.ly/8eXGm

EA Adds Social Game Studio For Hardcore Players With KlickNation Acquisition
http://ow.ly/8eXFi

Aces Hangout Is Bringing Live, Face-to-Face Poker To Google+ Hangouts
http://ow.ly/8eXEN

Doo.net Gets $6.8M To Reinvent Office Paperwork — Oh Yes.
http://ow.ly/8eXaS

Grad Promoboxx Raises $565K For Brand-To-Retailer Marketing Platform
http://ow.ly/8eX9U

College Tips By Google: You’ll Fail Without These 16 Google Products
http://ow.ly/8eX5G

ComScore’s 2011 Social Report: Facebook Leading, Microblogging Growing, World Connecting
http://ow.ly/8eq1Z

Actually, Searches For “Google+” Are Petering Out
http://ow.ly/8eq1d

To be successful & grown your biz & revenues, u must
match the way u market ur prospects learn abt & shop 4 ur products.
Brian Halligan.

YouTube Analytic
http://ow.ly/8cCv3

Carmine Gallo: The Power Of foursquare (TCTV)
http://ow.ly/8eq2O

SurDoc Raises $4 Million For Sharing Formatted Documents Across All Platforms
http://ow.ly/8eq3D

The Rise Of The “Creative” Class
http://ow.ly/8eX5j

Lightbank Backs Belly, A Customer Loyalty And Rewards Platform For Local Businesses
http://ow.ly/8eX4J

1 Million Articles Auto-Shared Daily, So Yahoo! Expands Facebook Integration To 26 More...
http://ow.ly/8eX3V

Ticketing 3.0: Facebook Becomes A Box Office
http://ow.ly/8eX3v

Nearly 20 Million People Read Google’s Blog In 2011; @Google Now Has 4 Million Twitter...
http://ow.ly/8eX1U

Facebook’s Mobile App Has A Big Holiday Week On iPhones, Bigger On Android
http://ow.ly/8eX0T

Watch Out Yammer And Jive, Google Is About To Enter The Social Enterprise Space
http://ow.ly/8epSl

Bank Shuts Down Local Online Advertising Company WebVisible For Not Paying Debts
http://ow.ly/8epRg

Companies are learning that it's much better to offer customers
a place to give direct feedback at their virtual doorstep than to
ignore complaints & let them crop up everywhere.
Brian Reich & Dan Solomon

5 Reasons Your Business Should Be Blogging
http://ow.ly/8cCtC

Social Video Broadcasting Platform Spreecast Raises $4 Million
http://ow.ly/8eSD3

Facebook Snubs Zynga’s CityVille As Most Popular Game Despite 5X Users Of #1 Gardens Of...
http://ow.ly/8epY1

Hitwise: For The Third Year In A Row, Facebook Was The Top-Searched Term In The U.S.
http://ow.ly/8epXw

Facebook Launches Suggested Events Feature Based On Checkins
http://ow.ly/8epVl

Why We Should All Give Google+ The Finger
http://ow.ly/8epQm

12 Things That Won’t Happen In Online Video in 2012
http://ow.ly/8epPF

Fund.me: Mobile Social Network Startup Just.me Raises $2.7 Million
http://ow.ly/8epOL

7moments Is A Beautiful New Way To Share Private Photos In A Group
http://ow.ly/8epNw

Snap It, Tag It, Share It With China's First Travel Journal App, Coming Soon
http://ow.ly/8epMo

Find Out What's Happening Around You With LBS News App News 2km
http://ow.ly/8epLv

Businesses should follow & learn from others' successes & failures in
order to better understand & predict their own.
Ben Mezrich

5 Tips to Sell Your Blog
http://ow.ly/82sCD

Hootsuite Test....

HappySNS Builds Social Games On Facebook, Tencent, Kaixin. Has 30 Million Monthly Active Users
http://ow.ly/8epKw

Chinese Startup Crowd-Sources Solutions to Issues Big and Small
http://ow.ly/8epJq

Despite Attacks, Klout Is Poised To Boost Its Influence
http://ow.ly/8epFH

Nearly 40% Of Facebook Users Are Mobile App Users
http://ow.ly/8epF0

Facebook Started Saturating The US Market In 2011
http://ow.ly/8epCY

Update: Facebook Officially Releases “Messenger For Windows” Desktop Client Following Leak
http://ow.ly/8epAZ

Could ‘Watched On’ Facebook News Feed Stories Save Netflix?
http://ow.ly/8epAg

A New Era For Social Interest Sites: Twitter, Tumblr And Pinterest Go Big In 2011
http://ow.ly/8epxT

Find Out Which Brands Are Winning On Google+ With ZoomSphere (Hint: Android is #1)
http://ow.ly/8cCYM

Clingle Receives 200,000 Downloads in First 2 Months
http://ow.ly/8cCrO

U want to invent new ideas, not new rules.
Dan Heath

Facebook Marketing Book Might Be Just What You Need
http://ow.ly/82sBY

How To Use Anyone’s Face As A Facebook Chat Emoticon
http://ow.ly/8cD9p

Another Report Shows Google+ With 60M+ Users And Growing… But Active User Count Still U...
http://ow.ly/8cD7M

For Google+, User Count Is A Journey Not A Race
http://ow.ly/8cD5n

When Ranking Facebook Adoption As Percentage Of Population, Cyprus Is #1
http://ow.ly/8cD1G

Japan and Korea Rule the Internet, Facebook Taking Full Advantage
http://ow.ly/8cCqN

Foursquare Introduces Lion City Badge For Singapore
http://ow.ly/8cCnj

Tweet for McNuggets: Chinese Startup Offers Social Marketing Rewards
http://ow.ly/8cCmc

Guy Retweets Particularly Entitled Christmas Tweets, Becomes A Phenomenon
http://ow.ly/8b6R0